Back in the ’70, a truly whacky time, a guy named Gary Dahl was listening to friends complain about the pain of caring for pets – walking, feeding, cleaning, everything. So, Dahl jokingly told them he had a pet that casued no trouble: a pet rock.
The joke took off. People actually wanted these things. So Dahl and two investors went to a building supply store and bought a load of smooth beach rocks for a penny each. The Pet Rock hit the stores right before Christmas 1975 and became a phenomenon. In a matter of months Dahl sold over 1.5 million rocks for $3.95. Newsweek called this “one of the most ridiculously successful marketing schemes ever.”
When Dahl died in March, his New York Times obituary said, “the concept of a 'pet' that required no actual work and no real commitment resonated with the self-indulgent '70s, and before long a cultural phenomenon was born."
Dahl became an overnight millionaire.
When interviewed before his death Dahl reflected on his so-called success – his sudden wealth, his three failed marriages, the lawsuits, and failures to match his original success. He said, “"Sometimes I look back and wonder if my life wouldn't have been simpler if I hadn't done it."
Sometimes we lean the ladder of success against the wrong goal, only to discover that what we dreamed would deliver joy, doesn’t.
Don’t wait till the end of your life to figure out that you squandered life on pursuits that were ultimately unworthy of you. Figure out what God would do in and through you, and then pursue it with a passion.
That is what I want to talk to you about this weekend in worship. Please join me in person, or on line if you live too far from The Summit.